In the 1980s, the women who make shea butter in Burkina Faso made a convincing impression on Olivier Baussan, through their savoir-faire and their multiple uses of the exceptional ingredient.
Intrigued by its properties, Olivier Baussan decided to develop a range of L'OCCITANE products based on shea butter, which was an immediate success among consumers. To meet the growing demand, L'OCCITANE created a co-development program with the local women. Today, more than 10,000 women in Burkina Faso work in this industry, while several hundred tons of this ingredient travel each year between Burkina Faso and L'OCCITANE's factory in Manosque, France.
The L'OCCITANE Foundation chose to expand this partnership, focusing its action on women's leadership worldwide.