This year, to celebrate World Sight Day (8th October), we are partnering with UNICEF and have collaborated with Laetitia Rouget to design 3 beauty boxes with L’Occitane’s best loved collections.
For each box sold, L’Occitane pledge £5 will be donated to UNICEF to contribute towards providing Vitamin A supplements to help prevent childhood blindness. Discover the inspirations behind the collections and how the donation will support UNICEF.
At L’OCCITANE we have supported the cause of the blind and visually impaired for over 20 years; Caring For Sight is a commitment at the core of the brand, and our founder Olivier Baussan first put Braille on our packaging in 1997.
Since 2016, L’OCCITANE has worked with UNICEF to provide Vitamin A supplement programmes for children around the world to reduce the occurrence of avoidable blindness in children.
Today, 285 million people are blind or partially sighted worldwide, yet 80% of these visual impairments could be corrected if treated early enough. 250,000 to 500,000 children go blind each year because of Vitamin A deficiency, as it is crucial for children’s growth, development and optimum immune system functioning.
Vitamin A deficiency can arise because of malnourishment and disease, and studies have shown that giving children Vitamin A supplements can reduce mortality rates by nearly a quarter, and save the vision of many.
"My name is Laetitia Rouget, I am a French artist living in London and this is my home where I do ceramic and painting, upcycle chairs as well, and furniture.
I was really happy to work on this project as I always loved L’OCCITANE. All the natural ingredients, the smell, the fact that it is French and it reminds me of memories and souvenirs.
This special collaboration as well had a special meaning to me because it is a collaboration between L’OCCITANE and UNICEF and for a good cause, so I was really happy to be part of it."
"The inspiration behind the collection is nature with lots of flowers and colours. I first draw everything by hand and then I started to rework them.
The inspiration behind the 3 boxes are unique to each collection - the first, is the delicate petals box with little roses and flowers, the blue collection was much more inspired by the idea of dream and cocooning with clouds. And the last one, is about the idea of French Provence and the countryside with more like herbs and botanic scent, with some beautiful leaves."
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